When you are giving a long speech presentation, 30 or more minutes, you will want your audience to listen carefully to the tools and techniques you will be giving them. How will you deliver these tools and techniques to them? Craig Valentine, World Champion of Public Speaking, one of my speaking coaches and mentors calls this the “Big Promise”. This tells your audience at the beginning of your speech, after your opening story, what new tools your audience will get from listening to your speech. Remember, your “Big Promise” should be “ you” focused! For example in my speech on “How to Deal with Difficult & Toxic People at work or anywhere else” I say, “In the next 45 minutes “ you” will pick up the 3 tools and techniques to deal with toxic and difficult people at work and anywhere else. This tells your audience exactly what they will get before they leave your speech presentation. By making your “Big Promise” at the beginning of your speech presenta...